THE Story of Haibike
HAIBIKE BRAND FOUNDED BY SUSANNE AND FELIX PUELLO
In 1995, Susanne and Felix Puello founded the brand Haibike. Susanne is the CEO of Winora Group and great-granddaughter to the company founder, Engelbert Wiener. In the beginning these sporty bikes were still offered under the name of our parent brand Winora, but soon became Haibike. Over the next 15 years, the brand developed new models and further advanced, both visually and technically.
HAIBIKE PRESENTS THE ANCESTOR OF ALL eMTBs: THE HAIBIKE eQ XDURO
Haibike is first to implement Gravity Casting Technology
THE FIRST iF AWARD, THE FIRST 29“ eMTB, AND eROAD BIKE STUDY
Design and technology continue to advance. The XDURO RX receives the iF Design Award, one of the most renowned international design awards. The range grows to eleven models, with new versions to come, including the eQ XDURO 29, an eBike that combines two mega trends: 29 inch wheels and eBikes. Also presented at Eurobike 2011 is the XDURO Race, a fast 28mph eRunner, electric road bike. The positive response from professional circles and favorable road tests lead Haibike to include an eRunner in the development for the next season. This is the beginning of a new category: “fast road.”
Sabine Spitz rides Haibike
Haibike gains a prominent ambassador: the well-known and talented German mountain biker, Sabine Spitz, will ride Haibikes. Sabine successfully competes in the world elite with the new Haibike ProTeam for the next four years. The Sabine Spitz Haibike ProTeam is one of the UCI-Top 3 Teams for a long time.
Maximilian Semsch circles around Australia
German national Maximilian Semsch circles around the Australian continent with his XDURO Trekking. The “Around OZ“ tour is the first of its kind, covering nearly 10,000 miles, and making it the longest tour in the history of the modern eBike. Maximilian is riding a standard XDURO Trekking, which doesn’t show any damage other than two broken spokes, even under extreme conditions and 18lbs of luggage.
THE FIRST ALLMOUNTAIN eBIKE AND HAIBIKE S-PEDELEC
The XDURO² succeeds the legendary XDURO
Haibike introduces the SkidPlate
HAIBIKE INTRODUCES “ePERFORMANCE“
HAIBIKE SDURO DEBUTS
The XDURO gets a brother: the Haibike SDURO. The new line features a new YAMAHA drive unit, which is exclusively introduced through Haibike. The SDURO becomes an instant success thanks to its handling characteristics, reliability and the price-performance ratio. The SDURO HardNine SL is voted the most popular eBike in the German bicycle market in its first year. The YAMAHA PW drive unit is voted second most important by retailers.
THE FIRST eMTB WITH ELECTRONIC SUSPENSION CONTROL
Haibike is the first manufacturer to utilize the electronics to control suspension and introduces two SDURO models with electronic suspension control. With this new innovation Haibike opens the door to a new world of electronic assist systems.
FIRST GERMAN eMTB CHAMPIONSHIP TITLE ON A SDURO
One day after its reveal in Schweinfurt, the SDURO wins the title in the inaugural German eMTB championship in Bad Säckingen. The 17 year-old Max Brandle wins the championship with a one minute lead ahead of the runner-up.
FIRST CARBON eFULLY
At Eurobike 2014 Haibike introduces many new highlights: most notably the first Carbon-eFully with center drive. Three models mark the beginning of the carbon era in the eBike market and once again confirm Haibike is the pioneer. The eFatbike “FatSix” is also introduced.
HAIBIKE RECEIVES FIVE iF AWARDS AT A TIME
A first in history: Haibike is presented one of the most renowned international design awards, the iF Award, five times. This includes three ePerformance and two Performance bikes. This is the first time a single manufacturer wins so many awards at one time.
THE XDURO FS VOTED “eBIKE OF THE YEAR” IN THE USA
Haibike makes history in the motherland of all mountain bikes. The new “eBike of the Year“ award goes to Haibike at Interbike. The award is presented by none other than Gary Fisher, the king of mountain biking. In his speech he calls eBikes the “Next Big Thing.“
READERS VOTE THE NDURO PRO INTRO 2ND PLACE FOR “MOUNTAIN BIKE OF THE YEAR“
In the annual poll for “Mountain Bike of the Year,“ by MountainBike magazine, the Haibike XDURO Nduro Pro is voted second place by readers. As the only eMTB in the running, the readers send a strong signal for ePerformance and surprise the entire industry.
HAIBIKE INTEGRATES MOTOR AND BATTERY
Haibike integrates the Bosch system components into the frame decreasing the optical size of the motor by 38%. The battery is formally and technically integrated as well. Haibike strives for a concept of “visible integration”: all character defining components are optically integrated, but stay visible as shaping features.
GUIDO TSCHUGG SWITCHES TO HAIBIKE AND AN eBIKE
THE FIRST eDOWNHILL: THE XDURO DWNHLL PRO
Gary and Rachel Corbett set new distance records
An Australian couple quits their jobs, sells their house, and leaves for Europe to set a new long distance world record on eBikes. German national Max Semsch set the previous record on his “Around-Oz“ tour on a Haibike. The two Australians discover their passion for eBiking and keep on riding. Haibike follows their journey and declares them Haibike heroes. Because they are!
HAIBIKE PRESENTS eCONNECT
Haibike goes digital and connects eMTBs through eConnect, opening doors to a new digital era. eConnect is a small device that is integrated into the eBike and sends and receives data. This offers functions like GPS based theft control, bike localization, a riding log, and exporting rides possible. All of your riding information can be viewed and managed on a special smart phone application. Haibike paves the way for smart ePerformance bikes.
Pro Andi Wittmann switches to Haibike
Another pro switches to Haibike: German national Andi Wittman is one of the world’s best dirt bikers, who currently holds the world record in high jump, organizes bike events, and is so fit he wants to get into the Enduro race scene. After a horrible crash, Andi can no longer compete professionally, but during his tough fight back onto the bike he discovers eBikes.
Haibike introduces the Modular Rail System and InTube Battery Concept
The Modular Rail System (MRS) makes it possible to mount different components easily and quickly on the bike. The upper side of the down tube features an integrated mounting rail on which you can freely decide where to mount for example bottles or bags. Our new InTube Battery Concept (IBC) offers a new level of integration, aesthetic beauty and functionality. It is offered for a wider range of our products.
SAM PILGRIM NOW PERFORMS FOR THE ePERFORMANCE PIONEER HAIBIKE
The British Freeride champion Sam Pilgrim now also counts on ePerformance and will use the full potential of the XDURO line in order to redefine the limits of eMountainbikes. With his custom-made Haibike Jump Bike, Pilgrim will attend several events of the FMB World Tour. On his social media plattforms, where he has over 500,000 followers up to now, he will demonstrate 'what’s possible on an ebike with new tricks and big jumps' with adrenalin-fuelled videos.